NextGen Scope

From Our Members and Advocates
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Millennials, we’re getting older. Soon the world is going to be in our hands. Things are getting real. It’s time to make the decision to grow up. Use...

It seems in this day and age if you don’t have social media accounts, then you are almost as disconnected as you would be if you didn’t have a phone....

Back in 2008, I was on the brink of graduating with an undergraduate degree in marketing, and spent a significant portion of my free time searching fo...

“I’d rather listen and say one or two memorable points than speak any chance I get and be forgotten.” That was the first – and memorable – piece of ad...

What picking the wrong major was like:

Switching majors led me to making one of the best choices in my life. If I can help just a single person in writ...

We are all constantly learning inside and outside of our professional lives, whether it's a lesson from a professor’s lecture or a piece of advice you...

As college students, we have all heard it and are constantly reminded to "get involved." Whether on-campus or off-campus, we are encouraged to join a...

We live in an era fixated with success. Defining how it looks, who exemplifies it, or even how to get there are a few of the conundrums that surround...

January 23, 2017

Millennials aretired of traditional ads. It’s time to make a shift. In the past, advertisers sold a narrative consumers wanted to join, but that metho...

January 2, 2017


It’s amazing to think about just how much can happen in a year. One year ago today, my life was entirely different, I was merely a college student go...

December 16, 2016

Doubt by definition is the hesitation to believe. In times of change, many people seem to find comfort in doubt and appear to be just fine living in m...

December 7, 2016

Adonis Chavarin Senior at Eastern Oregon University Adonis is a Senior at Eastern Oregon University studying Business Administration.

University of Florida student's recap of the National Millennial Community trip to Atlanta

November 23, 2016

“You’ve changed the shift.”

This statement by Steve Doctrow, EVP of global entertainment public relations and marketing agency Rogers & Cowan, perfectl...

November 15, 2016


My generation hates being told and sold. How do brands reach a market working so hard to avoid traditional advertisements? On mobile. 

Netflix and Spo...

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