September 25, 2019
Reid Thompson, University of Oklahoma
Social media has become a part of our everyday lives and continues to expand into our realities as well. As an older member of Generation Z, I do stil...
March 15, 2017
By: Brian Young
The biggest issue with Snapchat is deriving meaningful analytics to report to your brands. Snapchat keeps a lot of analytics close to their chest, but...
November 15, 2016
My generation hates being told and sold. How do brands reach a market working so hard to avoid traditional advertisements? On mobile.
Netflix and Spo...