NextGen Scope

From Our Members and Advocates
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September 19, 2017

The closer you get to graduation the more stressful thoughts of the future become, especially if you are planning a career in digital marketing. So ho...

March 15, 2017

The biggest issue with Snapchat is deriving meaningful analytics to report to your brands. Snapchat keeps a lot of analytics close to their chest, but...

January 23, 2017

Millennials aretired of traditional ads. It’s time to make a shift. In the past, advertisers sold a narrative consumers wanted to join, but that metho...

November 15, 2016


My generation hates being told and sold. How do brands reach a market working so hard to avoid traditional advertisements? On mobile. 

Netflix and Spo...

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